Sneakers, Booted Up
After five unbroken years of sales and profit growth, Adidas virtually conceded that it had overpaid for Reebok as it reported a fourth-quarter loss due to the costs of acquiring the shoemaker and marketing its brands ahead of this summer's World Cup in Germany.
Manchester United's new 10-year kit deal with Adidas dwarfs their previous contract with Nike. Photograph: Tom Jenkins for the Guardian
Adidas is one tricky sports apparel company. The outfitter pulled a prank on players from the Dutch soccer team Ajax by showing them fake, mostly ugly, kits and secretly filming it. The hope was to capture some wild reactions, but ?the result is, well, that was predictably Dutch. They¡¯re so mellow about it!
The problem with worshiping the market is that the market itself is agnostic toward such values as democracy and liberty. Conservatives should want more from a deity than that.

Read more from Harold Meyerson¡¯s archive or follow him on Twitter.
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